Mattias don´t like jelly or any thing that look like jelly. Just like I don´t like the local cakes & dessert. I find it too sweet for my taste. But he thinks that the coconut & banana pudding is nice. My friends Joyce (who own a Asian fast food restaurant here)told me once, Swedish has very different taste, (I am sure everyone do) it´s no point selling stuffs we used to eat in Asia. The Swedish don´t dare to order them. They don´t feel comfortable when ordering anything they are not familiar with. I think this is because eating out is too expensive for them. By ordering the popular food to them is safer for their wallet. Joyce had alot of ideas (those of which Asian would love to eat) She gave up the ideas & stick onto the normal "Swedish Asian Food", it´s normally fried noodle, sushi, spring rolls, sweet & sour chicken and satay, since this ideas won´t work here.
I believed this is the same situation in any Asian Restaurant out of Asia. If your business lied on the local most, then it´s wise to cater to the local taste.
That´s the same situation when I invite Swedish over for dinner, since they are too afraid to try new food so doing the normal "Asian Swedish Food" is safer.
Like today, we invited a couple who live next to my Parent-in-law for dinner, it will be Chicken Satay, spring rolls and Salmons Otak(First time making Otak here, will share the pic later here)
Likewise, when I was invited to dine with Swedish. They often add a tablespoon of curry or sambal paste in my food. I think they just want me to feel at home ,how sweet right?